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Timberland may be an eco-conscious purveyor of outdoor-sports clothing, but Timberland boots—in particular, Timberland’s men’s boots—are one of the most important trends in streetwear fashion to date.

Their government names include the 6 Inch Boot, Earthkeepers, Euro Hiker and Field Boots, but in the streets Timberland boots are known as the “beef and broccolis” or the “mac and cheese” depending on their style and colorway. Rappers sweat Timberland boots—Wu Tang, Jadakiss, Cam’ron and Drake regularly rock these classics in their videos and on the red carpet. Busta Rhymes even paid homage to the Timberland boot in his song “New York Sh*t.” The desire for Timberland shoes reached a new level of insanity when J-Lo debuted a high-heeled version of the street classic designed by stiletto stud, Manolo Blahnik.

While the Timberland men’s boot continues to influence street fashion, this eco-active company has not lost sight of their mission to create rugged gear with a minimal carbon footprint. Nature enthusiasts regularly sport Timberland hoodies and Timberland shirts because Timberland continues to make the best products for people who love to hang outdoors.